Frequently Asked Questions

On a Double Star Coins Day, everyone enjoys twice the earning power of their Star coins tier. Twinkling Star earns 2 coins for every $1 spent, Shooting Star earns 2.5 coins for every $1 spent, and Super Nova earns 3 coins for every $1 spent. You must have an account prior to before placing an order to earn Star Coins on your purchase.

Joining is easy and 100% free. Simply create a Bella Luna Toys account or use your existing one!

NEW CUSTOMERS: please click on the JOIN NOW button above and follow the prompts.

CUSTOMERS WITH AN EXISTING ACCOUNT: You are all set! LOG IN to start earning Star Coins and to check your Star Coins balance.

Star Coins are earned by purchasing our products online. Earn 1 Star Coin for every $1 spent on products (tax & shipping excluded). You will also occasionally receive email invitations to earn 20 coins by reviewing products you have purchased.

LOG IN using the the email address associated with your account. At checkout, a slider icon will appear displaying your Star Coins balance. Simply adjust the slider to apply as many, or as few Star Coins as you’d like. You must be logged in with the email associated with your account to see and redeem points.

Our Customer Care staff can not access Star Coin accounts when taking orders over the phone. Star Coins can only be earned and redeemed when making a purchase online.

We love these brands as much as our customers do! As authorized retailers, we work with all our vendors to ensure our pricing is in-line with their MSRP, and our sales can match their manufacturing capabilities. Limited stock, lengthy restock lead times, decreased availability and brand integrity also contribute to the exclusion of Ostheimer, Fagus, and Sawdust & Rainbows from Star Coins Rewards redemptions.

All purchases of these items WILL earn Star Coins that will be deposited in your account when the order ships.

We currently, however, CANNOT allow Star Coins to be redeemed on items from the following brands: Ostheimer, Fagus, and Sawdust & Rainbows.

Due to the limited stock and our longstanding relationships with these vendors, we respect their requests to be excluded from certain discounts or promotions on our website.

Star Coins earned by placing an order will post to your account when your order has been shipped. If items in your order are shipping from multiple warehouses with different delivery times, the Star Coins will be posted when the final shipment is processed and all items are shipped. Star Coins earned by other earning actions will post immediately (see “Ways to Earn Star Coins” above for details).

Reminder: Place your order using the email address associated with your Star Coins account for Star Coins to be posted to your account. Orders placed with a different email address will not earn Coins. Star Coins are non-transferrable.

Three weeks after you place an order with us, you will receive an email invitation to earn points by leaving a review on your purchase. To earn Star Coins for your review, you must leave your review through the form embedded in the email invitation. This is the only way you can receive Star Coins for reviews.

Star Coins can not be combined with any discount codes. If you have a valid discount code, you’ll have to choose to apply the discount code OR your Star Coins at checkout. you cannot apply both.

To receive Free Shipping within the 48 contiguous USA, your order sub-total must be $99+AFTERany discounts including Star Coins have been applied.

When you are logged in to your account, your up-to-date balance is always displayed in the second section of this page. You can also click the REWARDS HISTORY button for details.

Star Coins are valid for 6 months from the date of your last order. Each time you place an order, the expiration date of all unused Star Coins is extended for 6 months. Your Star Coins will expire after 6 months of inactivity. For a purchase to qualify, it must be made using the email address associated with your account. Star Coins are non-transferable.

If a full refund is issued, the Star Coins redeemed will be returned to your account, and the Star Coins earned on that purchase will be deducted.

For example: Quinn has 200 Star Coins and purchases a $100 Block Set and uses 200 Star Coins for a $10 discount. Quinn pays $90 and earns 90 Star Coins. Quinn now has 90 Star Coins. When the blocks are returned, Quinn receives a $90 refund and 200 Star Coins returned. The 90 newly earned Star Coins are removed. Quinn is back to 200 Star Coins.

Different rules apply for partially refunded orders.

Gift cards are exempt from the Star Coins program. The purchase or usage of a gift card will not earn you Star Coins. If you are using a gift card in conjunction with payment, you will only earn Star Coins on the amount you spent after the gift card has been applied. A gift card and Star Coins can be stacked to use as payment towards a purchase.

Currently Star Coins are earned and we do not offer you the ability to buy more.

From time to time, you'll receive program-related emails from us. You can opt-out at any time by clicking the UNSUBSCRIBE at the bottom of the next email you receive.

Star Coins Rewards is an online, points-based program where users with registered accounts may earn points by purchasing merchandise on

Points accrued are non-transferable to other users or accounts and have no cash or monetary value. Accounts are non-transferable and purchases must be made by the account holder.

Points are never redeemable for cash, and Star Coins cannot be used towards the purchase of e-gift cards.

The Star Coins Rewards Program may be changed from time to time at the sole discretion of Bella Luna Toys. Any change to Star Coins Rewards or these Terms and Conditions will be posted on the website.

Bella Luna Toys reserves the right to change, limit, modify or terminate the Star Coins Rewards Program (including the Terms and Conditions) for any reason or no reason, at any time, with or without notice.

Bella Luna Toys reserves the right to deactivate any registered account and to audit any membership account at any time if there is suspected abuse of the program. For example; failure to follow terms, illegal activity, fraud, misrepresentation or any unauthorized use of Star Coins rewards. The misuse of points, cards, credits, vouchers, coupons and/or certificates may result in the deactivation of a membership and account.

Bella Luna Toys reserves the right to exclude individuals from Star Coins Rewards at its sole discretion. Any misrepresentation or any conduct detrimental to the interests of Bella Luna Toys may result in account deactivation and revocation of Star Coins points. This will affect eligibility for further participation.

In addition, all Star Coins points and rewards will automatically expire if an account is terminated or otherwise cancelled for reasons outlined above or otherwise.